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TikTok: targeting the bell curve meme

Level 3 - Roger Sterling: SOPs for TikTok campaign setups

BowTiedMara's avatar
BowTiedMara
Nov 08, 2023
∙ Paid

Welcome Avatar! Like it or not, TikTok has a growing user base and ignoring it at this point (especially for lower priced consumer goods & services) is not an option. Branching out to TikTok with your marketing agency is a good option to broaden your agency’s service offerings.

In this post we’ll cover the following:

  1. TikTok Marketing Strategies

  2. TikTok Best Practices

  3. Agency SOPs for TikTok:

    1. Steps for creating a TikTok sales conversion campaign

    2. Steps for creating a TikTok lead generation campaign

    3. Steps for creating a TikTok brand awareness campaign

    4. Installing the TikTok pixel on a site

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