Sourcing Content and Topic Ideas
Level 2 - Lane Price: how to find new content and topic ideas
Welcome avatar! One of the challenges for any agency is how to find new content and topic ideas for clients. I will lay out multiple ways of finding good topics, and how to process them for content writers. Clients will benefit most by hiring an agency that is able to write that sweet evergreen content, that keeps ranking and converts users into leads, so creating that is where the focus should be in terms of content strategy.
In this article will look at the following:
Ways to find new content and topic ideas
Topic clusters and pillar pages
Downloadable Agency SOPs:
Create awesome blog posts outlines
Boost ranking of an existing page on search engines
Kick-off your content engine
Let’s dig in.